Picture of Gerlinde Berghofer

Gerlinde Berghofer

COO and Co-Founder of BehaviorQuant

BehaviorQuant at Fintech24: A Game Changer for the Investment World

This September, the global fintech community converged in Riyadh for the inaugural Fintech24 Conference, a premier event aimed at showcasing cutting-edge innovation in financial technology. With over 26,000 attendees, 300 exhibitors, and 200 investors, this high-profile event has positioned itself as a catalyst for Saudi Arabia’s vision to become a global fintech hub, aligned with the country’s ambitious Vision 2030 initiative.

Amidst this dynamic landscape, BehaviorQuant (BQ) emerged as a standout participant, making significant strides and capturing attention at every turn. From securing a spot among the finalists in the highly competitive Fintech24 pitch competition to delivering a captivating keynote address, BQ’s presence was undeniably impactful. The highlight? The formal introduction of BQ Benchmark, a revolutionary tool set to redefine how investors understand and optimize their decision-making.

BehaviorQuant: A Finalist in the Fintech24 Pitch Competition

Out of more than 300 entries, BehaviorQuant’s groundbreaking approach earned them a coveted spot among the 12 startup finalists in the Fintech Forge Startup Competition. BehaviorQuant’s focus on integrating behavioral science with machine learning to provide entirely new data on the psychology of investment decision-makers struck a chord with the judges and audience alike. As Thomas Oberlechner, CEO of BehaviorQuant, aptly explained during his pitch, “Our solution tackles the core problem in finance—understanding how people make investment decisions—by measuring the behavioral drivers that influence performance.”

BehaviorQuant’s innovative technology addresses a critical gap in the financial industry by providing measurable insights into human behavior, helping banks retain clients, asset managers boost returns, and allocators mitigate risk when selecting fund managers.

A Keynote That Reshaped Perspectives

The conference also saw Dr. Thomas Oberlechner, BehaviorQuant’s CEO, deliver a highly engaging keynote titled “Radically Personalized FinTech: Shaping the Future of Advisory and Asset Management with Behavioral Technology”. In this session, he revealed how behavioral data is revolutionizing the investment industry by providing financial institutions with the tools to create personalized client relationships and achieve higher returns. Dr. Oberlechner’s presentation left attendees inspired, as he highlighted the importance of predicting future behaviors rather than relying on past performance—a game-changing insight for financial professionals.

The Introduction of BQ Benchmark: A Game Changer for the Investment World

Perhaps the most exciting moment for BehaviorQuant came with the formal introduction of BQ Benchmark, a tool that promises to be a game changer for investment professionals. For the first time, investors can compare their behavioral drivers and risks with thousands of peers, gaining insights into their decision-making tendencies. The ability to distinguish between skill and luck in investment performance, and the chance to understand one’s strengths and biases, gives investors a clear advantage in optimizing returns.

BehaviorQuant’s BQ Benchmark is simple to use and free, offering four easy steps to provide financial professionals with actionable insights. By leveraging behavioral technology, this tool offers unprecedented clarity into the often unseen psychological forces driving investment decisions.

A Vision for the Future

BehaviorQuant’s success at Fintech24 serves as a clear indicator that the future of fintech is deeply intertwined with behavioral technology. As financial professionals increasingly recognize the importance of human psychology in decision-making, tools like BQ Benchmark are paving the way for more personalized, efficient, and data-driven investment strategies.

As Fintech24 concluded, BehaviorQuant’s contributions stood out not only for their innovative solutions but for showcasing the potential of behavioral data to transform the future of finance. With plans to explore the Saudi market in 2025, BehaviorQuant is poised to become a major player in shaping the global fintech landscape.


Connect with BehaviorQuant today to explore how their technology can enhance your financial decision-making and investment outcomes.

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